News
Capturing the Spirit of Transformation
Overview: As one of the last remaining free admission zoos in the country, Lincoln Park Zoo is committed to inspiring children and adults alike to learn about and protect biodiversity. To guide their evolution, the zoo developed “The Zoo of the Future” – an ambitious new 5-year strategic plan outlining how they will become innovative
Our Sustainability Commitments
At M&G, protecting our planet and our community defines how we approach printing. We hold ourselves accountable to tangible goals that shape daily decisions and drive future progress. Modern Printing Technology Ink jet printing significantly reduces our carbon footprint compared to traditional offset printing. Setup waste is below 5% per project. The inkjet process eliminates
Inspiring Discovery Through Distinctive Printed Elegance
Overview Aspiring to position the city as the premier Midwest travel destination, the Chicago photographer asked for M&G’s help creating a visually compelling coffee table book. This project aimed to celebrate Chicago’s unique allure, captivating both tourists and locals alike. Challenge Faced with the task of encapsulating Chicago’s multifaceted charm, from iconic landmarks to hidden
Reflecting Contemporary Style in Real Estate Profile Collateral
Overview Dreamtown, an upmarket Chicago realtor, needed brochures to connect with their target home buyers. M&G assisted printed brochures that projected a sophisticated appeal to attract modern professionals exploring new home offerings. Challenge Dreamtown’s modern community visions needed brochures to match their refined brand, catering to discerning buyers. The brochures needed to feature attractive lifestyle
Printing Refined Sales Tools for Beam Suntory
Overview A global leader in premium spirits behind iconic whiskey labels like Jim Beam and Maker’s Mark, Beam Suntory wanted to educate sales teams on product intricacies through striking collateral. With an established relationship providing print materials, the company tapped M&G’s expertise producing high-end sales tools. Challenge Beam Suntory required a sales guide balancing portability
Innovative In-Store Coupon Marketing for Colgate
Overview As a category leader, Colgate consistently seeks impactful consumer touchpoints that harmonize educational content with valuable coupon savings. To meet the demand for seamlessly integrating brochures with coupons while offering informative guidance, Colgate collaborated with M&G to engineer creative in-store activation brochures designed to drive purchase consideration. Challenge Effectively blending expert-backed oral care advice
Printing Premium Sales Tools for Amsted Rail
Overview Amsted Rail pioneers reliable freight rail infrastructure components. The company sought a functional sales tool to highlight advanced manufacturing intricacies to railroad executives and prospective partners in a way that reflected exceptional craftsmanship. Challenge Standard brochures often fail at demonstrating intricate mechanical details effectively. Amsted needed a guide that vividly illustrated next-generation concepts. This
Crafting an Approachable Overview to Drive Deeper Factbird Explorations
Overview Factbird is a pioneer in manufacturing intelligence software, revolutionizing factory ecosystems by providing actionable insights into operational performance. Realizing clients needed more process visibility, Factbird approached M&G to create a helpful printed guide educating manufacturers on optimization best practices. Challenge Factbird faced the challenge of creating a guide that communicates their platform’s value clearly.
Creating a Promotional Book for Chicago’s Columbia College
Overview Columbia College provides a curriculum blending creative arts, education, and business courses for nearly 7,000 students in Chicago’s Cultural Mile downtown. Seeking to effectively showcase its offerings to diverse prospective applicants and parents, Columbia College partnered with M&G to produce a print promotional piece communicating its unique ethos. Challenge Columbia College sought print collateral
Using the Power of Print to Engage HERE Technologies’ Audiences
Overview HERE Technologies, a leader in mapping and location services, aimed to elevate their annual meeting by highlighting the latest advancements in precise positioning intelligence. As a trusted innovator for global enterprises, HERE sought to impress a diverse audience, including automotive engineers and sustainability directors. Challenge The success of large corporate meetings hinges on maintaining
Enhancing Operational Agility and Efficiency Through Print Management and Logistics
Overview With a proven track record of excellence in creating data-guided tools for healthcare decision-making, SG2 serves over 2,500 medical facilities to enhance patient outcomes. Despite strategic operational optimizations, the rapid expansion of field teams presented challenges in maintaining consistency and reliability in sales material supply chains. SG2 leaders turned to M&G to revolutionize print
Crafting an Artful Tribute Commemorating Visionary Leadership
Overview After 21 years as CEO, Blue Cross Blue Shield’s Scott Serota approached retirement in 2020. Seeking to commemorate his tenure, BCBS envisioned a captivating custom gift befitting Scott’s reserved nature yet symbolizing his cultural footprint. As a lasting testament for future leaders, the tribute aimed to convey timelessness through archival-quality materials and construction. Challenge
Inspiring Financial Executives Through Premium Printed Collateral
Overview TransUnion regularly brings together influential financial executives at industry conferences to address emerging challenges through data innovations. Their exclusive Financial Services Summit gathers elite bank leaders, fintech founders, and investors. Challenge TransUnion sought premium printed collateral for the exclusive summit aligning with the prestigious executive attendees. The pieces needed to showcase innovations in financial
Producing Solution-Optimized Mail Packages for First Financial Bank
Overview First Financial Bank sought an attention-grabbing direct mail campaign from production partner M&G to promote its new Visa rewards credit card amidst saturated market conditions. The goal was to stand out in a cluttered mailbox and capture the recipient’s interest. Challenge The bank aimed to cut through the clutter and incentivize recipient engagement in