Case Study

Overview With a proven track record of excellence in creating data-guided tools for healthcare decision-making, SG2 serves over 2,500 medical facilities to enhance patient outcomes. Despite strategic operational optimizations, the rapid expansion of field teams presented challenges in maintaining consistency and reliability in sales material supply chains. SG2 leaders turned to M&G to revolutionize print […]

Overview After 21 years as CEO, Blue Cross Blue Shield’s Scott Serota approached retirement in 2020. Seeking to commemorate his tenure, BCBS envisioned a captivating custom gift befitting Scott’s reserved nature yet symbolizing his cultural footprint. As a lasting testament for future leaders, the tribute aimed to convey timelessness through archival-quality materials and construction. Challenge

Overview TransUnion regularly brings together influential financial executives at industry conferences to address emerging challenges through data innovations. Their exclusive Financial Services Summit gathers elite bank leaders, fintech founders, and investors. Challenge TransUnion sought premium printed collateral for the exclusive summit aligning with the prestigious executive attendees. The pieces needed to showcase innovations in financial

Overview First Financial Bank sought an attention-grabbing direct mail campaign from production partner M&G to promote its new Visa rewards credit card amidst saturated market conditions. The goal was to stand out in a cluttered mailbox and capture the recipient’s interest. Challenge The bank aimed to cut through the clutter and incentivize recipient engagement in